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July 28, 2023

What Is White Labeling in Banking?

Kyriba facilitates bilateral Working Capital Solutions for your clients giving FIs more control, increased revenue and stronger relationships. Spend less time onboarding your clients’ ERPs, while accelerating revenues with Kyriba’s Connectivity as a Service. For the agents, Agency Banking has given them the opportunity to be gainfully employed, build capacity and learn new skills in information technology, cash management and relationship building. Also, make sure to develop a clear pricing system, keeping market trends and competition in mind. You have to wisely balance your income expectations with your users’ solvency and align your pricing policy with a market-established one.

Is a white label a B2B?

store is a white-label eCommerce platform meaning you can brand it as your own whilst taking advantage of an off-the-shelf solution. This is a much more cost effective way of getting online than developing your own bespoke B2B eCommerce platform.

Additionally, digital applications can break down into interchangeable components. The agile nature of white label banking can adjust to rapid market changes and consumer desire – customization towards your clients will always increase revenues and ROI. A White label bank is offered by a banking-as-a-service provider, where applications and API’s are built overtop of an existing bank framework and sold to new financial services. FinTech Magazine and its entire portfolio is now an established and trusted voice on all things FinTech, engaging with a highly targeted audience of 113,000 global executives.


To address these issues, another option is to use White Label Fintech Platforms (WLFP). The term WLFP was coined by industry experts to describe how banks can create branded apps that look and feel like their competitors but have all of the same features and benefits. In today’s modern economy, we see businesses operating like startups with little or no legacy to fall back upon.

  • Sometimes called private-labeling, white-labeling gives brands an opportunity to create entirely new customer experiences without all the work of—well, you know—actually creating new products.
  • Well, not everyone starts off their fintech project with a big budget for product development.
  • This ensures you’re connected securely every time you visit your bank’s site instead of connecting through unsecured HTTP connections.
  • The concept of open banking has gained significant momentum in recent years, particularly in regions such as Europe, Australia, and Canada.

Open access to a wide range of services builds user engagement and brand trust. Consumer demand for digital experiences is at its highest, and offering the convenience of an all-digital bank meets that demand. Because of how easy it is to set up and open an entirely digital bank (also called a Neobank), white label banking has gained immense popularity. You can adjust each digital banking service to the requirements of your company and any customers.

D. Enhanced security measures for customer retention

Since the advent of BaaS platforms, digital wallets have continued to grow in popularity. According to figures released by Statista, more than 80% of adults aged in the United States owned a digital wallet in 2019. One thing that hasn’t changed since the dawn of human civilization is the desire to exchange value between two individuals. Whether that value is expressed through gold, fiat currency, or cryptocurrency, humans always seek to convert assets into other assets, thereby improving their overall wealth. When the internet emerged, we didn’t see a sudden shift away from physical exchanges of goods and services.

  • Companies that take advantage of the speed to market and overall agility that white label banking offers will take a major foothold over slower legacy systems.
  • By using a white-label digital banking platform, a company can also expand their portfolio in a more optimized manner, since a third-party is responsible for developing a variety of different products.
  • In fact, there’s an open banking model that enables white label banking called Banking as a Service (BaaS), and it’s the technology stack where white-label banks and neobanks are made.
  • Although white label fintech typically provide the as-a-service middle layer, they will sometimes occupy the top two layers of the BaaS technology stack.

It enables fintech companies to outsource financial application development to get into the market faster, save time, & resources and stay relevant in a highly competitive market. From the technology development to licencing and regulations, bringing new financial products to market is a costly and complex process. Founded by FinTech pioneers and with decades of experience in financial services, we can work with you to understand your business opportunities and provide direction on the best solution for you. Independently owned, we are dual-licenced in the EU and UK, and regulated to provide payment services for over a decade, so you can trust us to bring your product to life. Banking as a Service—or BaaS—is the trendiest new term used for white-label financing/banking.

Advantages of white-label over private-label solutions

Plaid’s product is a technological platform that provides all the tools needed to develop a modern digital financial system. Plaid API is essentially a link between banks and Fintech, allowing apps Understand all about ASP NET MVC to sync with users’ bank accounts to manage their budgets and transfer funds. The platform services are used by such popular fintech brands as TransferWise, Charity Water, Gusto, and Robinhood.

  • These days financial institutions are embracing white-labeling banking solutions to generate more profit, and meet the requirement and needs of the consumer.
  • For example, when you refer to rebranded premade software or services in general.
  • Agency Banking is branchless banking by a business, bank or financial institution that delivers permitted financial services through third-party agents to the end users.
  • Thanks to innovations like lightning speed transfers and near instant settlement times via smart contracts, it’s unlikely that anyone will have trouble transacting cryptocurrencies anymore.
  • The way it applies in financial services is slightly more nuanced, but not far off the base idea.
  • A 2020 report from the International Monetary Fund (IMF) revealed that commercial banks in Nigeria shut down more than 200 branches and more than 600 Automated Teller Machines (ATMs) in that year.
  • Basically, we are opening a new functionality that will cross-sell in an excellent way with our current product.
  • All around, Agency Banking has been beneficial to everyone in the ecosystem.
Category: Education

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